iPhone: Fad or To Stay?


Hello fellow entrepreneurs and business evangelists! My name is Ash Kumra and I am a digital media entrepreneur. I am currently CEO of www.desiyou.com ; a South Asian Content Network showcasing stories from South Asian culture and life. I will write on emerging companies, founders and business trends. My first post will be on the latest craze no matter where you live in North America: The iphone!


The iPhone’s first weekend of sales were stellar. Reviews are out and the verdict is fairly positive (just make sure to not drop it :)). What interest me are comparisons of competing phones and how carriers are responding. Jason Calcanis of Weblogs fame and Palm Research have interesting comparisons with phone models. The Nokia E90 Communicator has also been getting appeal with many “alpha influencer�? techies and leverages Dell as a distribution partner.

Carriers like Sprint are already tackling features the iPhone lacks like their ability to not enable a web browser on a WiFi network. In a recent Wall Street Journal article; Sprint’s president of WiMax’s service said they’re pushing their WiMax initiative in unsubsidized devices to allow a true mobile internet access experience. “Subsidized devices are why we have walled gardens. They’re why operators have to have contracts,” West said during FierceMarkets’ recent WiMax Strategies conference.

With a marketing campaign and cult following that’s second to none; you can’t deny Apple has a built in word of mouth sales force. However; I think the iPhone’s lust and sexiness can persuade people for so long. Apple needs to modify future iPhone models with more features and functionality the way iPods have evolved. If you would like to read more why I endorse the iPhone; read my pre iPhone launch opinion with Investor Business Daily.

Disclaimer: I am neither an employee nor shareholder of Apple or Investor’s Business Daily.

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