Palo Alto Research Center creates program to foster startups

Startup-LogoThe Palo Alto Research Center (PARC), located in Silicon Valley, has recently launched a program called Startup@PARC that’s focused on incubating promising tech startups. Founded by Xerox in 1970 for the initial purpose of conducting internal research, PARC was incorporated in 2002 as an independent research business. The center is credited for being the birthplace of a variety of significant computing inventions: the mouse, the graphical user interface, laser printing and Ethernet all got their major start at PARC. Not to mention their first commercial GUI product was the Apple Macintosh.

According to PARC, the startup program is “a novel initiative to join forces with entrepreneurs and investors to bring transformative technologies to the marketplace. The Program will help selected entrepreneurs: crystallize opportunities; accelerate time-to-market; enhance competencies; provide facilities resources; and create unique, competitive advantages that leverage our track record in applying scientific insight to real-world opportunities.

According to Mark Berstein, PARC’s president, they aren’t looking for startups based on run-of-the-mill “me-too” ideas, most likely referring to the recent flood of flimsy “Web 2.0″ companies searching for VC money. “We’re looking for people who really have unique ideas [that] match the competencies that we have here,” Bernstein said. “It’s actually looking at bringing entrepreneurs in at a fairly pre-investment stage to develop their ideas.”

The press release mentions PARC’s recent partnership with SolFocus Inc., a solar energy company that they helped transform from a 2 man R&D team to a 50 employee company. The greentech company has raised $84 million in funding to date.

It will be interesting to see what comes next from PARC. Based on past experience, I think its safe to say these guys are good. Although most of the innovations this group is famous for were created 20+ years ago, many of them still play an integral part in the computing landscape to this day… a rare feat in the tech world. I think this proactive invitation to entrepreneurs is a great decision on their part and should really help foster some creative ideas and companies.

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