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American Venture TV - Real Reality Show?

American Venture Network is launching the “American Venture Television”.

Current programming on AVTV includes AVTV NEWS, a three times weekly show with editorial content, funding details through “Who Got Money,” entrepreneur/investor profiles in the “Movers & Shakers” segment.

The first episode seemed like a recitation of the textual information without any further details (although “the connect now” with live links is a nice touch) but I am not the one to judge the product, especially the media product, on its debut. A focused video broadcast related to niche topic like venture funding is welcome and will surely find its audience, especially since it is backed by the great resources available to its sister media property, the American Venture Magazine.

NYTimes has made slow but steady progress in offering videos. Just yesterday they announced that they will allow embedding their videos on other website and will solicit user generated videos. I see the AVTV moving in the same direction. The first step: add depth to the broadcast by including special content that can only be offered in a video, the second step: allow embedding the videos on other sites and third: include user generated videos to be posted, especially by the companies that are in the same space or are competitor of the ventures that are being discussed.

Each startup has 1000 stories to tell and the days of real reality shows of startups and venture funding, and their trials and tribulations can’t be far behind.

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February 1st, 2007 Posted by Sunny Kalara | Startup, New Media | no comments